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EDISOL BLOG

Your digital advertising & content marketing resource

How to start with B2B content personalisation
How to start with B2B content personalisation
Team Edisol

With technology enabling customisation across the board, businesses are growing to expect tailored communication. B2B content personalisation is how you can market smarter and nurture strong relationships. These 4 tips will help you set out personalising your B2B content.

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How to keep your brand voice consistent in your content?
How to keep your brand voice consistent in your content?
Team Edisol

The way you communicate defines who you are and how your audience perceives you. Developing a distinct brand voice in a fierce marketplace is key to continual interaction and growth. Use these 4 tips to craft your brand voice.

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10 types of social media posts to rely on in a pinch
10 types of social media posts to rely on in a pinch
Team Edisol

Consistency is key for growing on social media, but creating and publishing on a schedule can be harder than it looks. From posts that encourage engagement to going live to reel in audiences, here are some types of social media posts you can rely on to help you churn out content on the go.

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How to write a compelling brand story? 5 simple tips
How to write a compelling brand story? 5 simple tips
Team Edisol

Your brand is fuelled by a vision and your audience is wired for storytelling. Sounds like a match, doesn’t it? Crafting a compelling brand story is what will turn lookers-on into customers and advocates. Try these 5 simple tips when communicating your story.

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A quick 3-minute rundown on Instagram Reels
A quick 3-minute rundown on Instagram Reels
Team Edisol

Instagram’s new feature might just be the recipe for cost-effective yet powerful social media marketing. Get to know your new ally: Instagram Reels!

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Social media trends to grow engagement in 2020
Social media trends to grow engagement in 2020
Team Edisol

Step up your social media game by staying ahead of the competition. Here are some must-know trends for every marketer.

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4 Content marketing lessons to learn from a good cocktail
4 Content marketing lessons to learn from a good cocktail
Team Edisol

Plan your next content marketing strategy for the win with the right ingredients, inspired by your favourite cocktail!

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5 benefits of shifting to a responsive website design
5 benefits of shifting to a responsive website design
Team Edisol

Using fluid and flexible layouts for your website ensures seamless access across devices. Here are some more reasons why you should consider switching to a responsive website design for your brand.

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Are you neglecting inbound marketing? Here’s why you shouldn’t
Are you neglecting inbound marketing? Here’s why you shouldn’t
Team Edisol

From cost effectiveness to boosting SEO efforts, here are some reasons why you cannot afford to neglect inbound marketing

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All you need to know about shadowbans
All you need to know about shadowbans
Team Edisol

What, how and what next—your primer to understanding this Instagram evil.

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