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IDEAS, STRATEGIES & ESSENTIALS FOR BUSINESS GROWTH
Should You Use ChatGPT in Content Marketing? Here's What You Need to Know
Should You Use ChatGPT in Content Marketing? Here's What You Need to Know
Team Edisol

ChatGPT 4 can offer quick solutions, especially in content marketing. But should you use it? Find out more here.

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What do Experts Think About AI Content Generation? Find Out Now
What do Experts Think About AI Content Generation? Find Out Now
Team Edisol

Using artificial intelligence for content generation - good or bad? Find out what experts think about the pros and cons of generative AI.

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Google's SMITH algorithm: Should you care as a digital marketing specialist?
Google's SMITH algorithm: Should you care as a digital marketing specialist?
Team Edisol

An algorithm said to outperform BERT in understanding long queries and passages, the Google SMITH NLP is better able to understand long-format content. Staying informed about Google algorithms like these can prove beneficial to digital marketers. Here's why.

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7 effective ways on how to get backlinks with content marketing
7 effective ways on how to get backlinks with content marketing
Team Edisol

Content marketing is among the most effective ways to build links and boost your SEO efforts. From guest posting and infographics to using social media and more, here are 7 ways you can create high-quality backlinks to improve your search engine ranking.

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Newsletter and email marketing: How important are they in driving business?
Newsletter and email marketing: How important are they in driving business?
Team Edisol

Building relationships, nurturing leads, and engaging past and present customers — if these sound like any of your business goals, making newsletter and email marketing a part of your efforts is a no-brainer. Here’s why.

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5 proven psychological hacks to improve your content marketing
5 proven psychological hacks to improve your content marketing
Team Edisol

Psychology plays an important role in the marketing realm, and we’re breaking down 5 psychological hacks that have the power to amplify your content marketing efforts and returns unlike any other. Read on to know more.

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5 common mistakes made in digital campaigns and how to avoid them
5 common mistakes made in digital campaigns and how to avoid them
Team Edisol

Drive your brand towards success by learning from the best digital campaigns out there. And while you’re perfecting your approach to your next campaign, make sure to avoid these 5 common digital campaign marketing mistakes.

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5 mistakes to avoid when using Google Analytics for your business
5 mistakes to avoid when using Google Analytics for your business
Team Edisol

To track the performance of your optimized website, active campaigns, or traffic, familiarizing yourself with Google Analytics is important. Knowing what to track, interpreting data correctly, and learning from it for optimal performance is key. Avoid these common mistakes while using this tool for your business.

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How to make Instagram Guides and what you need to know about it
How to make Instagram Guides and what you need to know about it
Team Edisol

With Instagram Guides, you now have a new format for creating content—one that facilitates storytelling! Learn more about how to make Instagram Guides, who can create Instagram Guides and more here.

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How BFSI companies can use content to empower customers
How BFSI companies can use content to empower customers
Team Edisol

Strategic content helps customers make decisions – financial ones too! Content marketing is a way for financial institutions to educate, engage, and empower, while building relationships. Here are 3 tactics BFSI firms can employ to strike a chord with their customer base.

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