More and more businesses now use AI in social media marketing and many have noticed the upside. Know the benefits of AI in social media marketing and how to do it here.
In the age of shortcuts and timesavers, content created by writers is still unbeatable by AI. With Google’ E-E-A-T strategy, the percentage of AI fails is higher. Here’s what you need to know.
An algorithm said to outperform BERT in understanding long queries and passages, the Google SMITH NLP is better able to understand long-format content. Staying informed about Google algorithms like these can prove beneficial to digital marketers. Here's why.
A well-drafted Google SEO strategy can significantly widen your brand’s reach and promote organic lead generation. Make a note of these tried-and-tested SEO content strategies that Google rewards.
To create content in a way that can better increase your search engine visibility, the topic cluster model is worth familiarising yourself with. From what they are, why they work and how to develop them from scratch, here's all you need to know.
Short snippets of information that inform readers about your web page on search engines, meta descriptions can be the make or break factor for traffic to your website. Apart from understanding what is meta description, follow these meta description best practices to garner more leads in 2021.