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IDEAS, STRATEGIES & ESSENTIALS FOR BUSINESS GROWTH
Should You Use ChatGPT in Content Marketing? Here's What You Need to Know
ChatGPT 4 can offer quick solutions, especially in content marketing. But should you use it? Find out more here.
AI and the E-E-A-T Strategy: What You Need to Know to Prevent Your Content from Being Eaten!
In the age of shortcuts and timesavers, content created by writers is still unbeatable by AI. With Google’ E-E-A-T strategy, the percentage of AI fails is higher. Here’s what you need to know.
What do Experts Think About AI Content Generation? Find Out Now
Using artificial intelligence for content generation - good or bad? Find out what experts think about the pros and cons of generative AI.
Google's SMITH algorithm: Should you care as a digital marketing specialist?
An algorithm said to outperform BERT in understanding long queries and passages, the Google SMITH NLP is better able to understand long-format content. Staying informed about Google algorithms like these can prove beneficial to digital marketers. Here's why.
7 effective ways on how to get backlinks with content marketing
Content marketing is among the most effective ways to build links and boost your SEO efforts. From guest posting and infographics to using social media and more, here are 7 ways you can create high-quality backlinks to improve your search engine ranking.
Newsletter and email marketing: How important are they in driving business?
Building relationships, nurturing leads, and engaging past and present customers — if these sound like any of your business goals, making newsletter and email marketing a part of your efforts is a no-brainer. Here’s why.
5 proven psychological hacks to improve your content marketing
Psychology plays an important role in the marketing realm, and we’re breaking down 5 psychological hacks that have the power to amplify your content marketing efforts and returns unlike any other. Read on to know more.
6 SEO strategies that Google rewards: All you need to know
A well-drafted Google SEO strategy can significantly widen your brand’s reach and promote organic lead generation. Make a note of these tried-and-tested SEO content strategies that Google rewards.
5 common mistakes made in digital campaigns and how to avoid them
Drive your brand towards success by learning from the best digital campaigns out there. And while you’re perfecting your approach to your next campaign, make sure to avoid these 5 common digital campaign marketing mistakes.
