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IDEAS, STRATEGIES & ESSENTIALS FOR BUSINESS GROWTH
5 mistakes to avoid when using Google Analytics for your business
5 mistakes to avoid when using Google Analytics for your business
Team Edisol

To track the performance of your optimized website, active campaigns, or traffic, familiarizing yourself with Google Analytics is important. Knowing what to track, interpreting data correctly, and learning from it for optimal performance is key. Avoid these common mistakes while using this tool for your business.

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5 easy ways start-ups can grow with digital marketing
5 easy ways start-ups can grow with digital marketing
Team Edisol

Today growth happens online, and digital marketing is how start-ups can gain a following fast. Growth hacking tips abound, but these 5 marketing approaches are sure to mean more bang for your buck.

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5 benefits of shifting to a responsive website design
5 benefits of shifting to a responsive website design
Team Edisol

Using fluid and flexible layouts for your website ensures seamless access across devices. Here are some more reasons why you should consider switching to a responsive website design for your brand.

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Are you neglecting inbound marketing? Here’s why you shouldn’t
Are you neglecting inbound marketing? Here’s why you shouldn’t
Team Edisol

From cost effectiveness to boosting SEO efforts, here are some reasons why you cannot afford to neglect inbound marketing

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How to improve your email open rates?
How to improve your email open rates?
Team Edisol

Dreading low open rates? Here’s all you need to know to improve on this email marketing benchmark

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What is an effective microsite? 7 best practices to follow
What is an effective microsite? 7 best practices to follow
Team Edisol

If creating a microsite is key to your marketing efforts, follow these practises to create an effective one.

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4 ingenious ways to market data-heavy infographics
4 ingenious ways to market data-heavy infographics
Team Edisol

If you’re keen on getting the most out of your data-driven infographics, these tactics won’t disappoint.

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Does your home page have what it takes?
Does your home page have what it takes?
Team Edisol

Tonality, colour and layout are just a few elements that you need to take stock of when determining the efficacy of your home page.

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How to create the perfect social media post
How to create the perfect social media post
Team Edisol

To create eye-catching social media posts and improve engagement, ensure that you keep these guidelines in mind!

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Make the most of social media with Pinterest!
Make the most of social media with Pinterest!
Team Edisol

Don’t know how to navigate the world of Pinterest? This guide comprising Pinterest marketing tips will give you a leg up!

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