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IDEAS, STRATEGIES & ESSENTIALS FOR BUSINESS GROWTH
How to keep your brand voice consistent in your content?
How to keep your brand voice consistent in your content?
Team Edisol

The way you communicate defines who you are and how your audience perceives you. Developing a distinct brand voice in a fierce marketplace is key to continual interaction and growth. Use these 4 tips to craft your brand voice.

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4 Content marketing lessons to learn from a good cocktail
4 Content marketing lessons to learn from a good cocktail
Team Edisol

Plan your next content marketing strategy for the win with the right ingredients, inspired by your favourite cocktail!

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What is an effective microsite? 7 best practices to follow
What is an effective microsite? 7 best practices to follow
Team Edisol

If creating a microsite is key to your marketing efforts, follow these practises to create an effective one.

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Does your home page have what it takes?
Does your home page have what it takes?
Team Edisol

Tonality, colour and layout are just a few elements that you need to take stock of when determining the efficacy of your home page.

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3 surefire ways to lift your Instagram shadowban
3 surefire ways to lift your Instagram shadowban
Team Edisol

Limited content reach can prove to be a costly setback to your online marketing efforts if not looked into at the earliest. Check out these 3 fixes that are sure to get your Instagram page out of the slump and back into the race!

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Should you set up a company Wikipedia page?
Should you set up a company Wikipedia page?
Team Edisol

If you’re wondering whether creating a Wikipedia business page is still relevant, here are 3 reasons why it’s a good idea.

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1-minute rundown on thought leadership content
1-minute rundown on thought leadership content
Team Edisol

If you've heard about thought leadership content but don't quite understand what it does, this primer will bring you up to speed.

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Content Marketing 101: 3 reasons to define your target audience
Content Marketing 101: 3 reasons to define your target audience
Team Edisol

For every piece of content to be as impactful as it can be, take the time to define your target audience.

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4 reasons why you need a content calendar for better marketing
4 reasons why you need a content calendar for better marketing
Team Edisol

Whether you want to hit all the right notes on social media or simply want to measure your returns through content, having a content calendar is an indispensable cog of the wheel.

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The most important SEO trends that you need to take note of
The most important SEO trends that you need to take note of
Team Edisol

Be it intent optimisation or website optimisation, here are 3 key SEO trends that you should be mindful of as 2019 comes to a close.

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