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IDEAS, STRATEGIES & ESSENTIALS FOR BUSINESS GROWTH
AI and the E-E-A-T Strategy: What You Need to Know to Prevent Your Content from Being Eaten!
AI and the E-E-A-T Strategy: What You Need to Know to Prevent Your Content from Being Eaten!
Team Edisol

In the age of shortcuts and timesavers, content created by writers is still unbeatable by AI. With Google’ E-E-A-T strategy, the percentage of AI fails is higher. Here’s what you need to know.

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What do Experts Think About AI Content Generation? Find Out Now
What do Experts Think About AI Content Generation? Find Out Now
Team Edisol

Using artificial intelligence for content generation - good or bad? Find out what experts think about the pros and cons of generative AI.

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The Shocking Truth About Content Paraphrasing You Should Know!
The Shocking Truth About Content Paraphrasing You Should Know!
Team Edisol

Is paraphrasing bad? Yes, if you want top search rankings. Learn what constitutes a content paraphrase and how it affects your search results here.

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Shoppable content: Know how to craft it and win at social media marketing
Shoppable content: Know how to craft it and win at social media marketing
Team Edisol

Social media marketing is constantly evolving to help brands leverage content marketing in driving sales. The promising social marketing approach of shoppable content in the form of ads, posts, videos, and user-generated content is making an impact. Here's how.

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10x content: Important questions to ask before creating it
10x content: Important questions to ask before creating it
Team Edisol

With 10x content making the waves, top brands invest a great deal to make it to the coveted #1 spot on search engines. But, is it replacing the existing content marketing strategies, and should you really focus on it for your brand? Find out!

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7 effective ways on how to get backlinks with content marketing
7 effective ways on how to get backlinks with content marketing
Team Edisol

Content marketing is among the most effective ways to build links and boost your SEO efforts. From guest posting and infographics to using social media and more, here are 7 ways you can create high-quality backlinks to improve your search engine ranking.

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Does automation have a place in content creation?
Does automation have a place in content creation?
Team Edisol

From software that helps with content automation to robo-writers and their ability to craft meaningful content, read on to explore the role automation may play in content marketing today and tomorrow.

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10 types of social media posts to rely on in a pinch
10 types of social media posts to rely on in a pinch
Team Edisol

Consistency is key for growing on social media, but creating and publishing on a schedule can be harder than it looks. From posts that encourage engagement to going live to reel in audiences, here are some types of social media posts you can rely on to help you churn out content on the go.

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How to write a compelling brand story? 5 simple tips
How to write a compelling brand story? 5 simple tips
Team Edisol

Your brand is fuelled by a vision and your audience is wired for storytelling. Sounds like a match, doesn’t it? Crafting a compelling brand story is what will turn lookers-on into customers and advocates. Try these 5 simple tips when communicating your story.

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How to tap into the power of emotional marketing
How to tap into the power of emotional marketing
Team Edisol

Fear, joy, excitement, nostalgia and urgency are emotions that you can tap into to reap rich returns from your marketing efforts.

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