Using infographics for marketing is a smart way to leverage the power of the written word with the reach of visual media. Information presented via this content format is concise, snackable and primed for sharing. At Edisol, we understand that design elements effortlessly complement excellent content and we play to our strengths to deliver brands with beautiful digital marketing infographics. Our approach to both a static and animated infographic or gifographic follows our tried-and-tested formula. We combine minimalism in design and typography with the most fundamental element of content—storytelling.
Channels that best complement an infographic
An infographic can exist on any platform that supports digital media. For instance, in social media marketing, infographics play a vital role in delivering text-heavy information in a more appealing and easily digestible manner. Moreover, while being shareable, infographics generate inbound links to your brand website. Common channels that best complement data visualisation are Instagram, Pinterest, Facebook, LinkedIn, Twitter, Quora and blogs.
Types of digital marketing infographics